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Your
Home At Center Stage
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A
Change In Direction
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Never
Too Late
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Marvin
Raines
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I am pleased to present you with the latest issue of Life@Home.
Delivered to home buyers, sellers and owners on a monthly basis, this
electronic newsletter is designed to give you the real estate information
that is important to you. In each issue, you will find practical tips and
articles related to buying, selling or owning a home, as well as the latest
news on real estate trends. I hope that you enjoy this issue of Life@Home. If I can be of any assistance, please do not
hesitate to contact me.
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Visit Century21.com and view more than 250,000 property listings!
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Your
Home At Center Stage
In Hollywood they are called stylists.
They are fashion professionals who help celebrities shine by outfitting
them in the right clothes and accessories. In the world of home buying
and selling, real estate professionals fill the same role, but in this case
the "star" is your home. Here are five things you can do to
stage your home for sale.
Staging is an important part of the home sale process.Staging
is presenting your home in its best and most appealing light to the
majority of buyers. In the end, it may even lead to less time on the
market and a better sales price.
1. De-clutter and de-personalize: Remove all clutter and reduce the
number of personal pictures and mementos. You do not have to purge
everything, but packing away items at a friend's house or in storage
might be a good idea.
2. Go for an updated look: If you have well-worn, wall-to-wall carpet,
rip it up and replace it. If your kitchen cabinets are dated, spruce them
up with new paint. Making your home look its best may take some money and
some elbow grease.
3. Create a warm and cozy environment: You want your home to have a
welcoming feel. Rearrange seating to create conversation areas. You want
buyers to want to stay and relax.
4. Lighten up: Use table lamps to create a warm glow and mirrors to
reflect the light around the room. Open up blinds and shades to let the
sunshine in. A fresh coat of paint in an inviting, neutral tone will play
up the sense of light and warmth.
5. Use accessories: Accent pillows, throw blankets, fresh cut flowers,
bowls of polished fruit and artfully arranged books, can help you
complete the sophisticated and inviting scene. Remember, you want buyers
to imagine themselves living in this setting.
Your real estate professional is your greatest resource when it comes to
preparing your home for sale. Work with them to create the home of your
buyer's dreams.
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A Change In Direction
When you set your
asking price, it was with the belief that the home was worth and could
ultimately earn that amount. However, if it is several weeks later and
there have been no offers, or only a very few and those far under your
price point, it could be time to take action. 
Discuss with your agent whether or not you should reduce your asking
price. Many sellers might feel discouraged at this prospect, but lowering
the price to the right amount, at the right time, could work to your
advantage.
It indicates to potential buyers that you understand the market
conditions and are willing to make compromises when warranted. It also
shows that you are truly motivated to sell the property. Both
characteristics can be very appealing to buyers and their agents
Once you decide to reduce the price, work with your real estate
professional to make the most of the decision. For instance, he can run
tailored marketing including ads tagged, "Just Reduced" or
"New Price." He can contact all prospective buyers that visited
your open houses or toured the home and let them know about the
reduction. He can reach out to his professional network and let his
colleagues know that, "This terrific home is now available for even
less!"
Also, it is important to remember that lowering the price may open your
home to a segment of buyers who were previously locked out by the higher
threshold.
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Never Too Late
Swimming is a great
low-impact sport that can build aerobic endurance and strength.
However, if you did not learn to swim as a child, worry not. It is
never too late to take up this great form of exercise. Local community
pools, YMCA / YWCA, JCC and other outlets usually offer beginning
lessons for adults.
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